Parasocial Apocalypse
TIL about #keep4o. This will end badly.
aiexistentialshit
Senior engineering, directly with me
Adrià López
Independent engineering consultant.
I help companies turn difficult technical work into shipped software, clearer decisions, and systems that survive real users.
More than a decade building software as developer, CTO, founder, product builder, and occasional firefighter of expensive technical ambiguity.
Valencia, Spain · Working with international clients
Read the blog
Where I am useful
Three common situations. The details change, but the shape is usually one of these.
You need senior implementation
Backend systems, integrations, internal tools, automation, migrations, product features, and the unglamorous path from a demo to something people can use.
You need technical clarity
Architecture, roadmaps, vendor decisions, build-vs-buy, technical audits, and founder calls where the goal is clarity before code.
You need senior judgment without hiring full-time
Team shape, hiring support, delivery habits, advisory, technical leadership, and enough hands-on context to keep the advice grounded.
A bit more about me
I have been building software professionally for more than a decade: as a developer, tech lead, CTO, founder, and now independent consultant. The useful part is not just that I can write code. It is that I can move between product, engineering, and business reality without needing a translation layer.
- Former CTO, technical lead, and agency founder.
- Led a 12-person engineering team and helped grow an agency past $1M in revenue.
- Client work has included CRMs, marketplaces, search platforms, compliance integrations, internal tools, and SaaS products.
- I still build and operate my own products, so the advice has to survive customers, support, invoices, and production incidents.
Llimera Labs
I also build my own products
Llimera Labs is the company/studio label for that side of my work: products like Pdftion, Banco.surf, and Courses.so. It is separate from consulting, but it matters because I am still operating software, not only advising from the sidelines.
Active products
PdftionConvert any Notion page to PDF with full customization. Free, no login, no tracking. Also Markdown, plain text, and bulk conversion.Courses.soCourses.so is an e-learning platform based on Notion. I am working on a fully reimagined 2.0 version.Banco.surfBanco.surf allows accessing EU-based bank accounts through a simple REST API. It also implements full integration with Make.
Recent writing
Engineering notes, tool nerdery, AI rants, and the occasional personal post.